Wella EIMI Shape Me 48 Hour Hair Gel 150ml Type_Hot Brush Infused with reconstructive ingredients that

Infused with reconstructive ingredients that replenish lost amino acids

The new unique caring formulation takes bleaching and colouring to a new care level

Powerful 5-minute deep reconstruction

reduces build-up between washes and leaves hair with a natural

and volume

Wella EIMI Shape Me 48 Hour Hair Gel 150ml Type_Hot Brush Infused with reconstructive ingredients thatThe Wella EIMI Shape Me 48 Hour Gel is an advanced technology gel, developed with a polymer complex and thermal memory. Not like any other styling product this gel is activated from heat, so whether you are blow drying your hair into a style or using heat appliances your hair will hold unbelievably for up to 48 hours.